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InspireFinancialLearning.ca is an initiative of the Ontario Teachers' Federation to provide teachers with effective tools and strategies to help their students navigate the complex world of personal finances.

We welcome input at info@inspirefinanciallearning.ca.

Lesson Plan

Advertising: behind the image

Students analyze popular advertisements in order to see how the different forms of marketing can shape individual needs, wants, and purchasing decisions.

Ontario Curriculum Based

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lesson plan

  • Grade Level: 7
  • Course(s)/Subject(s):

    Language, grades 1-8 (2006)

  • Learning Goals:

    At the end of this lesson, students will:

    • understand the difference between needs and wants
    • analyze the impact of marketing and advertising on purchasing decisions
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